W.D.C. Journal

W.D.C. Journal

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W.D.C. Journal
W.D.C. Journal
Start Here: Creating Your Concept Guide
Design Guides

Start Here: Creating Your Concept Guide

your north star for all design decisions

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W Design Collective
Jun 30, 2025
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W.D.C. Journal
W.D.C. Journal
Start Here: Creating Your Concept Guide
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Every successful design project starts with a clear concept: defining your wants, needs, and priorities, then collecting imagery that supports and illustrates that list. If you take the time to thoughtfully think through this first phase of design, you'll feel more confident when making decisions for your space.

This mini-guide is a 10-minute video course where Marianne explains her exact process and formula for nailing down that “north star” map — something you can return to again and again when faced with the many design decisions that come your way during a project.

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